Enthusiasm is the greatest business asset in the world. It beats power and money and influence. Single-handed the enthusiast convinces and dominates where a small army of workers would scarcely raise a tremor of interest.

Enthusiasm tramples over prejudice and opposition, spurns inaction, storms the citadel of its object, and like an avalanche overwhelms and engulfs all obstacles.

Enthusiasm is faith in action, and faith and initiative rightly combined remove mountainous barriers and achieve the unheard of and the miraculous.

Set the germ of enthusiasm afloat in your business; carry it in your attitude and manner; it spreads like a contagion and influences every fiber of your industry; it begets and inspires effects you did not dream of; it means increase in production and decrease in costs; it means joy and pleasure and satisfaction to your workers; it means life, real and virile; it means spontaneous bedrock results – the vital things that pay real dividends.

Henry Chester 1911